Learn what backlinks are and their types in detail

Many website owners ask about backlinks and their types. If you own a website or online store, you certainly understand the value of backlinks to your website, but few can properly leverage them to build a strong online presence. Backlinks are like recommendations your website receives from other websites.

Nahoud Marketing, a leading provider of backlink and SEO services, is one of the best companies offering professional services by specialists, achieving the best results.

What are backlinks and their types?

Backlinks are simply links placed on other websites that point to your website. For example, if you have an online store selling natural honey, and a trusted health website writes about the benefits of honey and links to your store with a direct link, this link is called a backlink.

The Importance of Backlinks

• Improving your website’s ranking in Google: Every backlink is a vote of confidence.
• Increasing traffic: A reader who finds the link on another site may click on it and reach your site.
• Boosting credibility: When you receive a link from a trusted site, it means your content is worth reading.
• Brand Support: Backlinks not only increase traffic, but they also help make your company or website more recognizable.

What are the types of backlinks?

The question arises: What are backlinks and what are their types? Not all backlinks are equal; some are very strong and have a significant positive impact, while others are weak and potentially useless, and can even be harmful if they come from poor sources.

1. Natural Backlinks

 

These are links you obtain naturally when another site links to your site without any intervention from you. An example of this is a blogger writing about their experience with your product and linking to your store because they liked it. The value is very high because it indicates that your content is worth mentioning.

2. Manual Backlinks

These are links you obtain through direct efforts, such as contacting website owners to request a link, or writing guest posts on other sites with a link to your site. The value is good if they are from strong sites related to your field.

3. Self-Created Backlinks

These are links you create yourself through blog comments, forum participation, and creating profiles on social media or directory sites. They are less valuable than other types, but they are useful if used carefully and organically.

4. High-Quality Backlinks

These are links from powerful sites with high domain authority, such as major news sites, and they significantly boost your site’s ranking.

5. Low-Quality Backlinks

These are links from weak, spammy, or unrelated sites. They can harm your site’s ranking if Google detects them as unnatural links.

6. Dofollow and Nofollow Links

• Dofollow: Allows the transfer of “link juice” from the referring site to your site, boosting your ranking.
• Nofollow: They don’t directly boost your ranking, but they can generate actual traffic.

A smart strategy relies on a balanced mix of both types.

7. Internal Backlinks

Links that connect your website pages to each other. Although they aren’t links from external sites, they are very important for organizing the site structure and improving the user experience.

8. Contextual Backlinks

Links that come from the middle of a text or article, rather than placed in the margin or at the bottom of the page. They are much more valuable because they are natural and directly related to the content.

You may also be interested in: The Best SEO Company in Saudi Arabia for 2026

What are backlinks and their types? – How do you get strong backlinks?

After we’ve answered the question, “What are backlinks and their types?”, obtaining backlinks isn’t a random process; it requires a clear strategy.

1. Create valuable and useful content

Good content is key. If you write comprehensive articles or guides that benefit your audience, others will automatically share their links.

2. Collaborate with other sites

By writing guest posts on popular blogs or sites in your field.

3. Build Relationships

Connect with influencers and bloggers in your niche and provide them with content worth mentioning.

4. Leverage Local Directories

List your website in trusted business directories in Saudi Arabia.

5. Regularly Monitor Links

Monitor your website’s backlinks and ensure they come from trusted sources.

There are many frequently asked questions about what backlinks are and their types, including the following:

1. What are backlinks and their types?

Backlinks are links from other sites that point to your site or online store. Each link is like a “vote of confidence” telling Google that your content deserves to appear in search results. The types of backlinks are summarized as follows:

• Natural Backlinks: You get them automatically when another site mentions your content.
• Manual Backlinks: Through collaboration or direct link request.
• Self-Created: Through comments, forums, or profiles.

2. Why are backlinks important in SEO?

After understanding what backlinks are and their types, we must know that backlinks help:

• Improve your site’s ranking in search results.
• Build your brand’s online reputation.
• Increase traffic from other sites.
• Enhance your site’s credibility with Google and the public.

3. What are the 2025 backlink strategies?

With knowledge of backlinks and their types, and with the development of Google algorithms, links are no longer acquired randomly, but rather based on precise criteria:

• Contextual relevance: Links related to the content of the article are stronger than random links.
• Use internal links: To increase visitor dwell time on the site and improve user experience.
• Diversify sources: Links come from blogs, news sites, forums, social networks, etc.
• Focus on quality, not quantity: One link from a strong site is better than 100 links from weak sites.

Contact us now to get the best SEO and content writing services in Saudi Arabia from Nahd Marketing

At Nahd Marketing, the best SEO company, we offer the best search engine optimization (SEO) services that help you advance your website or online store in search engines, attract targeted customers to your business, and increase your sales. Whether you’re looking for a strong SEO marketing service, a backlink service, a professional article writing service according to SEO standards, or social media management services, you’re in the right place.

Feel free to contact us via WhatsApp if you’d like to learn more about backlinks and their types, or to obtain e-commerce and website design services or software development services. You can also inquire about our services and the latest packages and offers provided by Nahd Marketing.